Is there a Blogger-Journalist war brewing?
This is an elaboration on a post I did on my blog re: an article by David Akin “When bloggers and journalists collide” for the National Post online. Many modern journalists are also bloggers, and many...
View ArticleBlogging with personality, tip #1: Write in a conversational style
As you’ve probably figured out already, a corporate blog can have several benefits to your company. Before we dive into the article and how to add personality to your blog through conversational...
View ArticleBlogging with personality, tip# 2: Pass the pen
As part of our series, “Give your blog a personality”, we present tip #2: pass the pen to your employees. A great way to add some personality to your corporate blog is to have multiple people...
View ArticleSmall Business Social Media Marketing – sometimes quality means more than...
There is little debate about the power of inbound social media marketing. Major brands are benefitting from massive online audiences that not only find them on their own, but are attentive in listening...
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